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Artificial intelligence

AI advertising may repel as well as attract

by Matt Levin
Jul 1, 2024
Companies hope AI branding makes them look ready for the future, but that leaves opportunities for "human-focused" marketing.
A screen grab from an AI-generated pitch for Toys R Us.
Courtesy Toys R Us
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AI could automate over half of banking jobs

by Stephanie Hughes
Jun 21, 2024
A new report by Citi looks at the financial tasks that will be delegated to AI — and the new ones that will crop up.
One thing AI won’t be as good at as human bankers? Dealing with human customers.
Fly View Productions/Getty Images
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What if your deepfake was circulating halfway across the world in China?

by Jennifer Pak and Charles Zhang
Jun 21, 2024
Deepfakes of foreigners have been cropping up more frequently on Chinese social media.
A Chinese social media account showing deepfakes of a foreigner who turns out to be a real person in the U.S.: journalism professor Andrea Gabor.
Kuaishou
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Why Nvidia reigns supreme in the market for AI chips

by Matt Levin
Jun 20, 2024
Nvidia has an estimated 75% to 90% of the chip market, and they're well-positioned to keep it that way.
It’s not easy for other chipmakers to compete against one of the richest companies in the world.
Justin Sullivan/Getty Images
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Ad spending is climbing, thanks to tireless consumers — and artificial intelligence

by Caleigh Wells
Jun 11, 2024
AI promises to improve ad targeting. It can also generate content tailored to individuals.
Artificial intelligence could inform more than 94% of ad spending before the end of the decade, a GroupM report says.
Craig T Fruchtman/Getty Images
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Is Apple late to embrace AI or right on time?

by Meghan McCarty Carino
Jun 10, 2024
Apple announced new AI integrations for text, email, photos and Siri. It’s also adding ChatGPT capabilities into operating systems.
Apple announced new AI integrations for text, email, photos and Siri on Monday at its annual developers conference.
Justin Sullivan/Getty Images
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How many jobs are being gained or lost due to AI? There are some clues.

by Mitchell Hartman
Jun 7, 2024
The Bureau of Labor Statistics' monthly survey doesn't track jobs added or subtracted due to AI – at least not yet.
Axel Heimken/AFP via Getty Images
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Zoom cashiers may signal a new era of digital offshoring and remote work

by Amy Scott and Sarah Leeson
May 27, 2024
With advancements in tech and AI, outsourcing looks different now.
Cashiers of the future may actually be taking your order from thousands of miles away.
Miguel Medina/AFP via Getty Images
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Google search has added an AI feature. Critics worry it's not all it's cracked up to be.

by Caleigh Wells
May 20, 2024
But Google says it's increased search usage.
A screenshot of Google's new AI-generated summary tool — and some radical self-honesty on its shortcomings.
Google
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National Debt

Commerce chief lays out blueprint for chip manufacturing in America

by Kai Ryssdal and Sarah Leeson
May 10, 2024
The supply chain is being built to reduce U.S. vulnerability and seize opportunities like artificial intelligence, Raimondo says.
Commerce Secretary Gina Raimondo discussed chips, China and jobs with Marketplace's Kai Ryssdal in Washington.
Nancy Farghalli/Marketplace
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